Adding an Add to Calendar link to Brevo (formerly Sendinblue) emails takes about two minutes - copy the link from AddEvent and paste it into your Brevo email template as a hyperlink or button.

Step-by-step

1. In your AddEvent dashboard, open your event and go to Sharing
2. Copy the Add to Calendar link (universal link - recipients choose their calendar app)
3. In Brevo, open your email campaign in the drag-and-drop editor
4. To add a text link: select the text you want to link, click the link icon, and paste the AddEvent URL
5. To add a button: drag a Button block into your layout, set the label to "Add to Calendar", and paste the AddEvent URL as the button destination
6. Click Preview or Send a Test to confirm the link opens correctly

Using Brevo's HTML editor

If you prefer HTML, add a standard link tag: <a href="YOUR_ADDEVENT_URL">Add to Calendar</a>

For transactional emails via Brevo API

If you are sending transactional confirmation emails via the Brevo API or SMTP, include the AddEvent link as a plain URL in your HTML template. For personalized events (unique appointment per recipient), use AddEvent's Dynamic Add to Calendar links and populate the parameters using your system's data before sending.

Tips for Brevo users

• Brevo's free plan supports unlimited contacts and 300 emails/day - Add to Calendar links work on all Brevo tiers
• Place the Add to Calendar button prominently in your confirmation email - above the fold is ideal
• Include the link in Brevo automation workflows for event reminder sequences