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Up your marketing engagement with event gamification

Regardless of what industry you’re in, there’s one universal truth that affects us all just the same: people aren’t wasting th...

marketing tips

Stop Using Confusing .ics Files — Here’s How to Improve Attendance Rates with Add to Calendar Links

In the world of event marketing and calendars, the .ics file, also known as an iCalendar file, has long been the standard file...

add to calendar

Experiential marketing plays a vital role in engaging your audience — & here’s why.

The internet is competitive and oversaturated — even more so than just a few years ago. You used to be able to push a social m...

tips and tricks

BuddyIns Boosts Virtual Attendance Rates by 30% with AddEvent’s Help

The Problem: BuddyIns needed a way to get their events on people’s calendars, regardless of what calendar platform they use. T...

customer success

Print Versus Online Invitations – Which Makes More Sense for RSVP Events?

Is there anything that can quite replicate the excitement we feel when we receive physical mail? That moment of pure...

rsvp online

You’re missing out on using FOMO in your event marketing strategy — here’s why you need to stop.

Whether we like to admit it or not, we can all be suckers for a good impulse marketing push. How many times have we heard some...

marketing tips

Why Every Website Needs an Embeddable Calendar

Are you looking to experience the transformation an embeddable calendar can bring your business? Have you considered embedding...

embeddable calendar

Supercharge Your Next Event Marketing Campaign with AddEvent & ActiveCampaign

If two wrongs don’t make a right, what do two world-class marketing tools make when they work together? We’ll give you a hint:...


How to automate a Google, Apple, or Outlook calendar using integrations

When it comes to running a small business, productivity is the name of the game. After all, the average small business owner h...


Are you still hosting inaccessible events in this day and age? Unacceptable. Here’s how to change things for good.

Did you know that in the United States, as many as one in four adults lives with some type of disability? According to the&nbs...

best practices

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