Your Survival Guide to the Ad Targeting Apocalypse
Ad platforms are removing targeting. They started a few years ago and it’s accelerating. Ad platforms are promoting ‘broad’ targeting and automation more than ever. The success of your marketing over the next 5 years will be 100% reliant on the signals you’re able to send ad platforms, not the audiences you can create. What should those signals be? How do you use and leverage them to drive revenue?
Join Josh Muskin and Jason Barnard for this week’s episode of Kalicube Tuesdays!
Organised by Kalicube.
Part of the Kalicube Tuesdays series.
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