B2C Growth tactics at a B2B Company: Behind the Scenes with AdRoll’s Director of Growth

Tuesday, May 10, 12:00pm - 12:15pm (PDT)

There's a lot of nosie about “growth" and how companies like Facebook and Uber have grown their business quickly and efficiently with growth teams. But can B2B companies leverage these same tactics? Grab your lunch and come to the Partner Theatre on Tuesday, May 10th at 12pm to hear how AdRoll’s Director of Growth, Peter Clark, uses Optimizely to do just that. During this session, Peter will take you behind the scenes of AdRoll’s testing program, and discuss how he has implemented experiments to boost AdRoll's B2B marketing results.

Add to Calendar 5/10/2016 12:00PM 5/10/2016 12:15PM America/Los_Angeles B2C Growth tactics at a B2B Company: Behind the Scenes with AdRoll’s Director of Growth There's a lot of nosie about “growth" and how companies like Facebook and Uber have grown their business quickly and efficiently with growth teams. But can B2B companies leverage these same tactics? Grab your lunch and come to the Partner Theatre on Tuesday, May 10th at 12pm to hear how AdRoll’s Director of Growth, Peter Clark, uses Optimizely to do just that. During this session, Peter will take you behind the scenes of AdRoll’s testing program, and discuss how he has implemented experiments to boost AdRoll's B2B marketing results.
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Tuesday, May 10, 12:00pm - 12:15pm (PDT)

Partner Theatre/Expo Hall

Optimizely, events@optimizely.com