Monday, October 28, 10:30am - 11:30am (EDT)
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24h
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Erik Lillejord, Linnihan Foy
A frequently asked question in the furniture industry is, "Why don't more people utilize our free design services?" We will answer this question and help you build strategies to improve design service utilization. We will explore the psychology behind how a consumer chooses a designer and how you can better position your designers to be chosen. You will walk away with actionable strategies to begin improving your design utilization.
Hosted by the Home Furnishings Association
Sponsored by Synchrony
High Point Market - Plaza Suites, Space 1-527 - HFA Retailer Resource Center
Kaprice Crawford, kcrawford@nahfa.org