Beyond Digital: How Direct Mail Elevates Omnichannel Marketing
schedule
Saturday, October 25, 3:30pm - 4:30pm (EDT)
south_america expand_more Time shown in-04:00 America, New York
- (GMT-11:00)Pacific, Midway
- (GMT-11:00)Pacific, Niue
- (GMT-11:00)Pacific, Pago Pago
- (GMT-10:00)Pacific, Honolulu
- (GMT-10:00)Pacific, Rarotonga
- (GMT-10:00)Pacific, Tahiti
- (GMT-09:30)Pacific, Marquesas
- (GMT-09:00)America, Adak
- (GMT-09:00)Pacific, Gambier
- (GMT-08:00)America, Anchorage
- (GMT-08:00)America, Juneau
- (GMT-08:00)America, Metlakatla
- (GMT-08:00)America, Nome
- (GMT-08:00)America, Sitka
- (GMT-08:00)America, Yakutat
- (GMT-08:00)Pacific, Pitcairn
- (GMT-07:00)America, Creston
- (GMT-07:00)America, Dawson
- (GMT-07:00)America, Dawson Creek
- (GMT-07:00)America, Fort Nelson
- (GMT-07:00)America, Hermosillo
- (GMT-07:00)America, Los Angeles
- (GMT-07:00)America, Mazatlan
- (GMT-07:00)America, Phoenix
- (GMT-07:00)America, Tijuana
- (GMT-07:00)America, Vancouver
- (GMT-07:00)America, Whitehorse
- (GMT-06:00)America, Bahia Banderas
- (GMT-06:00)America, Belize
- (GMT-06:00)America, Boise
- (GMT-06:00)America, Cambridge Bay
- (GMT-06:00)America, Chihuahua
- (GMT-06:00)America, Ciudad Juarez
- (GMT-06:00)America, Costa Rica
- (GMT-06:00)America, Denver
- (GMT-06:00)America, Edmonton
- (GMT-06:00)America, El Salvador
- (GMT-06:00)America, Guatemala
- (GMT-06:00)America, Inuvik
- (GMT-06:00)America, Managua
- (GMT-06:00)America, Merida
- (GMT-06:00)America, Mexico City
- (GMT-06:00)America, Monterrey
- (GMT-06:00)America, Regina
- (GMT-06:00)America, Swift Current
- (GMT-06:00)America, Tegucigalpa
- (GMT-06:00)Pacific, Easter
- (GMT-06:00)Pacific, Galapagos
- (GMT-05:00)America, Atikokan
- (GMT-05:00)America, Bogota
- (GMT-05:00)America, Cancun
- (GMT-05:00)America, Cayman
- (GMT-05:00)America, Chicago
- (GMT-05:00)America, Eirunepe
- (GMT-05:00)America, Guayaquil
- (GMT-05:00)America, Indiana, Knox
- (GMT-05:00)America, Indiana, Tell City
- (GMT-05:00)America, Jamaica
- (GMT-05:00)America, Lima
- (GMT-05:00)America, Matamoros
- (GMT-05:00)America, Menominee
- (GMT-05:00)America, North Dakota, Beulah
- (GMT-05:00)America, North Dakota, Center
- (GMT-05:00)America, North Dakota, New Salem
- (GMT-05:00)America, Ojinaga
- (GMT-05:00)America, Panama
- (GMT-05:00)America, Rankin Inlet
- (GMT-05:00)America, Resolute
- (GMT-05:00)America, Rio Branco
- (GMT-05:00)America, Winnipeg
- (GMT-04:00)America, Anguilla
- (GMT-04:00)America, Antigua
- (GMT-04:00)America, Aruba
- (GMT-04:00)America, Barbados
- (GMT-04:00)America, Blanc-Sablon
- (GMT-04:00)America, Boa Vista
- (GMT-04:00)America, Campo Grande
- (GMT-04:00)America, Caracas
- (GMT-04:00)America, Cuiaba
- (GMT-04:00)America, Curacao
- (GMT-04:00)America, Detroit
- (GMT-04:00)America, Dominica
- (GMT-04:00)America, Grand Turk
- (GMT-04:00)America, Grenada
- (GMT-04:00)America, Guadeloupe
- (GMT-04:00)America, Guyana
- (GMT-04:00)America, Havana
- (GMT-04:00)America, Indiana, Indianapolis
- (GMT-04:00)America, Indiana, Marengo
- (GMT-04:00)America, Indiana, Petersburg
- (GMT-04:00)America, Indiana, Vevay
- (GMT-04:00)America, Indiana, Vincennes
- (GMT-04:00)America, Indiana, Winamac
- (GMT-04:00)America, Iqaluit
- (GMT-04:00)America, Kentucky, Louisville
- (GMT-04:00)America, Kentucky, Monticello
- (GMT-04:00)America, Kralendijk
- (GMT-04:00)America, La Paz
- (GMT-04:00)America, Lower Princes
- (GMT-04:00)America, Manaus
- (GMT-04:00)America, Marigot
- (GMT-04:00)America, Martinique
- (GMT-04:00)America, Montserrat
- (GMT-04:00)America, Nassau
- (GMT-04:00)America, New York
- (GMT-04:00)America, Port of Spain
- (GMT-04:00)America, Port-au-Prince
- (GMT-04:00)America, Porto Velho
- (GMT-04:00)America, Puerto Rico
- (GMT-04:00)America, Santiago
- (GMT-04:00)America, Santo Domingo
- (GMT-04:00)America, St Barthelemy
- (GMT-04:00)America, St Kitts
- (GMT-04:00)America, St Lucia
- (GMT-04:00)America, St Thomas
- (GMT-04:00)America, St Vincent
- (GMT-04:00)America, Toronto
- (GMT-04:00)America, Tortola
- (GMT-03:00)America, Araguaina
- (GMT-03:00)America, Argentina, Buenos Aires
- (GMT-03:00)America, Argentina, Catamarca
- (GMT-03:00)America, Argentina, Cordoba
- (GMT-03:00)America, Argentina, Jujuy
- (GMT-03:00)America, Argentina, La Rioja
- (GMT-03:00)America, Argentina, Mendoza
- (GMT-03:00)America, Argentina, Rio Gallegos
- (GMT-03:00)America, Argentina, Salta
- (GMT-03:00)America, Argentina, San Juan
- (GMT-03:00)America, Argentina, San Luis
- (GMT-03:00)America, Argentina, Tucuman
- (GMT-03:00)America, Argentina, Ushuaia
- (GMT-03:00)America, Asuncion
- (GMT-03:00)America, Bahia
- (GMT-03:00)America, Belem
- (GMT-03:00)America, Cayenne
- (GMT-03:00)America, Coyhaique
- (GMT-03:00)America, Fortaleza
- (GMT-03:00)America, Glace Bay
- (GMT-03:00)America, Goose Bay
- (GMT-03:00)America, Halifax
- (GMT-03:00)America, Maceio
- (GMT-03:00)America, Moncton
- (GMT-03:00)America, Montevideo
- (GMT-03:00)America, Paramaribo
- (GMT-03:00)America, Punta Arenas
- (GMT-03:00)America, Recife
- (GMT-03:00)America, Santarem
- (GMT-03:00)America, Sao Paulo
- (GMT-03:00)America, Thule
- (GMT-03:00)Antarctica, Palmer
- (GMT-03:00)Antarctica, Rothera
- (GMT-03:00)Atlantic, Bermuda
- (GMT-03:00)Atlantic, Stanley
- (GMT-02:30)America, St Johns
- (GMT-02:00)America, Miquelon
- (GMT-02:00)America, Noronha
- (GMT-02:00)Atlantic, South Georgia
- (GMT-01:00)America, Nuuk
- (GMT-01:00)America, Scoresbysund
- (GMT-01:00)Atlantic, Cape Verde
- (GMT+00:00)Africa, Abidjan
- (GMT+00:00)Africa, Accra
- (GMT+00:00)Africa, Bamako
- (GMT+00:00)Africa, Banjul
- (GMT+00:00)Africa, Bissau
- (GMT+00:00)Africa, Conakry
- (GMT+00:00)Africa, Dakar
- (GMT+00:00)Africa, Freetown
- (GMT+00:00)Africa, Lome
- (GMT+00:00)Africa, Monrovia
- (GMT+00:00)Africa, Nouakchott
- (GMT+00:00)Africa, Ouagadougou
- (GMT+00:00)Africa, Sao Tome
- (GMT+00:00)America, Danmarkshavn
- (GMT+00:00)Atlantic, Azores
- (GMT+00:00)Atlantic, Reykjavik
- (GMT+00:00)Atlantic, St Helena
- (GMT+00:00)UTC
- (GMT+01:00)Africa, Algiers
- (GMT+01:00)Africa, Bangui
- (GMT+01:00)Africa, Brazzaville
- (GMT+01:00)Africa, Casablanca
- (GMT+01:00)Africa, Douala
- (GMT+01:00)Africa, El Aaiun
- (GMT+01:00)Africa, Kinshasa
- (GMT+01:00)Africa, Lagos
- (GMT+01:00)Africa, Libreville
- (GMT+01:00)Africa, Luanda
- (GMT+01:00)Africa, Malabo
- (GMT+01:00)Africa, Ndjamena
- (GMT+01:00)Africa, Niamey
- (GMT+01:00)Africa, Porto-Novo
- (GMT+01:00)Africa, Tunis
- (GMT+01:00)Atlantic, Canary
- (GMT+01:00)Atlantic, Faroe
- (GMT+01:00)Atlantic, Madeira
- (GMT+01:00)Europe, Dublin
- (GMT+01:00)Europe, Guernsey
- (GMT+01:00)Europe, Isle of Man
- (GMT+01:00)Europe, Jersey
- (GMT+01:00)Europe, Lisbon
- (GMT+01:00)Europe, London
- (GMT+02:00)Africa, Blantyre
- (GMT+02:00)Africa, Bujumbura
- (GMT+02:00)Africa, Ceuta
- (GMT+02:00)Africa, Gaborone
- (GMT+02:00)Africa, Harare
- (GMT+02:00)Africa, Johannesburg
- (GMT+02:00)Africa, Juba
- (GMT+02:00)Africa, Khartoum
- (GMT+02:00)Africa, Kigali
- (GMT+02:00)Africa, Lubumbashi
- (GMT+02:00)Africa, Lusaka
- (GMT+02:00)Africa, Maputo
- (GMT+02:00)Africa, Maseru
- (GMT+02:00)Africa, Mbabane
- (GMT+02:00)Africa, Tripoli
- (GMT+02:00)Africa, Windhoek
- (GMT+02:00)Antarctica, Troll
- (GMT+02:00)Arctic, Longyearbyen
- (GMT+02:00)Europe, Amsterdam
- (GMT+02:00)Europe, Andorra
- (GMT+02:00)Europe, Belgrade
- (GMT+02:00)Europe, Berlin
- (GMT+02:00)Europe, Bratislava
- (GMT+02:00)Europe, Brussels
- (GMT+02:00)Europe, Budapest
- (GMT+02:00)Europe, Busingen
- (GMT+02:00)Europe, Copenhagen
- (GMT+02:00)Europe, Gibraltar
- (GMT+02:00)Europe, Kaliningrad
- (GMT+02:00)Europe, Ljubljana
- (GMT+02:00)Europe, Luxembourg
- (GMT+02:00)Europe, Madrid
- (GMT+02:00)Europe, Malta
- (GMT+02:00)Europe, Monaco
- (GMT+02:00)Europe, Oslo
- (GMT+02:00)Europe, Paris
- (GMT+02:00)Europe, Podgorica
- (GMT+02:00)Europe, Prague
- (GMT+02:00)Europe, Rome
- (GMT+02:00)Europe, San Marino
- (GMT+02:00)Europe, Sarajevo
- (GMT+02:00)Europe, Skopje
- (GMT+02:00)Europe, Stockholm
- (GMT+02:00)Europe, Tirane
- (GMT+02:00)Europe, Vaduz
- (GMT+02:00)Europe, Vatican
- (GMT+02:00)Europe, Vienna
- (GMT+02:00)Europe, Warsaw
- (GMT+02:00)Europe, Zagreb
- (GMT+02:00)Europe, Zurich
- (GMT+03:00)Africa, Addis Ababa
- (GMT+03:00)Africa, Asmara
- (GMT+03:00)Africa, Cairo
- (GMT+03:00)Africa, Dar es Salaam
- (GMT+03:00)Africa, Djibouti
- (GMT+03:00)Africa, Kampala
- (GMT+03:00)Africa, Mogadishu
- (GMT+03:00)Africa, Nairobi
- (GMT+03:00)Antarctica, Syowa
- (GMT+03:00)Asia, Aden
- (GMT+03:00)Asia, Amman
- (GMT+03:00)Asia, Baghdad
- (GMT+03:00)Asia, Bahrain
- (GMT+03:00)Asia, Beirut
- (GMT+03:00)Asia, Damascus
- (GMT+03:00)Asia, Famagusta
- (GMT+03:00)Asia, Gaza
- (GMT+03:00)Asia, Hebron
- (GMT+03:00)Asia, Jerusalem
- (GMT+03:00)Asia, Kuwait
- (GMT+03:00)Asia, Nicosia
- (GMT+03:00)Asia, Qatar
- (GMT+03:00)Asia, Riyadh
- (GMT+03:00)Europe, Athens
- (GMT+03:00)Europe, Bucharest
- (GMT+03:00)Europe, Chisinau
- (GMT+03:00)Europe, Helsinki
- (GMT+03:00)Europe, Istanbul
- (GMT+03:00)Europe, Kirov
- (GMT+03:00)Europe, Kyiv
- (GMT+03:00)Europe, Mariehamn
- (GMT+03:00)Europe, Minsk
- (GMT+03:00)Europe, Moscow
- (GMT+03:00)Europe, Riga
- (GMT+03:00)Europe, Simferopol
- (GMT+03:00)Europe, Sofia
- (GMT+03:00)Europe, Tallinn
- (GMT+03:00)Europe, Vilnius
- (GMT+03:00)Europe, Volgograd
- (GMT+03:00)Indian, Antananarivo
- (GMT+03:00)Indian, Comoro
- (GMT+03:00)Indian, Mayotte
- (GMT+03:30)Asia, Tehran
- (GMT+04:00)Asia, Baku
- (GMT+04:00)Asia, Dubai
- (GMT+04:00)Asia, Muscat
- (GMT+04:00)Asia, Tbilisi
- (GMT+04:00)Asia, Yerevan
- (GMT+04:00)Europe, Astrakhan
- (GMT+04:00)Europe, Samara
- (GMT+04:00)Europe, Saratov
- (GMT+04:00)Europe, Ulyanovsk
- (GMT+04:00)Indian, Mahe
- (GMT+04:00)Indian, Mauritius
- (GMT+04:00)Indian, Reunion
- (GMT+04:30)Asia, Kabul
- (GMT+05:00)Antarctica, Mawson
- (GMT+05:00)Antarctica, Vostok
- (GMT+05:00)Asia, Almaty
- (GMT+05:00)Asia, Aqtau
- (GMT+05:00)Asia, Aqtobe
- (GMT+05:00)Asia, Ashgabat
- (GMT+05:00)Asia, Atyrau
- (GMT+05:00)Asia, Dushanbe
- (GMT+05:00)Asia, Karachi
- (GMT+05:00)Asia, Oral
- (GMT+05:00)Asia, Qostanay
- (GMT+05:00)Asia, Qyzylorda
- (GMT+05:00)Asia, Samarkand
- (GMT+05:00)Asia, Tashkent
- (GMT+05:00)Asia, Yekaterinburg
- (GMT+05:00)Indian, Kerguelen
- (GMT+05:00)Indian, Maldives
- (GMT+05:30)Asia, Colombo
- (GMT+05:30)Asia, Kolkata
- (GMT+05:45)Asia, Kathmandu
- (GMT+06:00)Asia, Bishkek
- (GMT+06:00)Asia, Dhaka
- (GMT+06:00)Asia, Omsk
- (GMT+06:00)Asia, Thimphu
- (GMT+06:00)Asia, Urumqi
- (GMT+06:00)Indian, Chagos
- (GMT+06:30)Asia, Yangon
- (GMT+06:30)Indian, Cocos
- (GMT+07:00)Antarctica, Davis
- (GMT+07:00)Asia, Bangkok
- (GMT+07:00)Asia, Barnaul
- (GMT+07:00)Asia, Ho Chi Minh
- (GMT+07:00)Asia, Hovd
- (GMT+07:00)Asia, Jakarta
- (GMT+07:00)Asia, Krasnoyarsk
- (GMT+07:00)Asia, Novokuznetsk
- (GMT+07:00)Asia, Novosibirsk
- (GMT+07:00)Asia, Phnom Penh
- (GMT+07:00)Asia, Pontianak
- (GMT+07:00)Asia, Tomsk
- (GMT+07:00)Asia, Vientiane
- (GMT+07:00)Indian, Christmas
- (GMT+08:00)Antarctica, Casey
- (GMT+08:00)Asia, Brunei
- (GMT+08:00)Asia, Hong Kong
- (GMT+08:00)Asia, Irkutsk
- (GMT+08:00)Asia, Kuala Lumpur
- (GMT+08:00)Asia, Kuching
- (GMT+08:00)Asia, Macau
- (GMT+08:00)Asia, Makassar
- (GMT+08:00)Asia, Manila
- (GMT+08:00)Asia, Shanghai
- (GMT+08:00)Asia, Singapore
- (GMT+08:00)Asia, Taipei
- (GMT+08:00)Asia, Ulaanbaatar
- (GMT+08:00)Australia, Perth
- (GMT+08:45)Australia, Eucla
- (GMT+09:00)Asia, Chita
- (GMT+09:00)Asia, Dili
- (GMT+09:00)Asia, Jayapura
- (GMT+09:00)Asia, Khandyga
- (GMT+09:00)Asia, Pyongyang
- (GMT+09:00)Asia, Seoul
- (GMT+09:00)Asia, Tokyo
- (GMT+09:00)Asia, Yakutsk
- (GMT+09:00)Pacific, Palau
- (GMT+09:30)Australia, Adelaide
- (GMT+09:30)Australia, Broken Hill
- (GMT+09:30)Australia, Darwin
- (GMT+10:00)Antarctica, DumontDUrville
- (GMT+10:00)Antarctica, Macquarie
- (GMT+10:00)Asia, Ust-Nera
- (GMT+10:00)Asia, Vladivostok
- (GMT+10:00)Australia, Brisbane
- (GMT+10:00)Australia, Hobart
- (GMT+10:00)Australia, Lindeman
- (GMT+10:00)Australia, Melbourne
- (GMT+10:00)Australia, Sydney
- (GMT+10:00)Pacific, Chuuk
- (GMT+10:00)Pacific, Guam
- (GMT+10:00)Pacific, Port Moresby
- (GMT+10:00)Pacific, Saipan
- (GMT+10:30)Australia, Lord Howe
- (GMT+11:00)Asia, Magadan
- (GMT+11:00)Asia, Sakhalin
- (GMT+11:00)Asia, Srednekolymsk
- (GMT+11:00)Pacific, Bougainville
- (GMT+11:00)Pacific, Efate
- (GMT+11:00)Pacific, Guadalcanal
- (GMT+11:00)Pacific, Kosrae
- (GMT+11:00)Pacific, Norfolk
- (GMT+11:00)Pacific, Noumea
- (GMT+11:00)Pacific, Pohnpei
- (GMT+12:00)Antarctica, McMurdo
- (GMT+12:00)Asia, Anadyr
- (GMT+12:00)Asia, Kamchatka
- (GMT+12:00)Pacific, Auckland
- (GMT+12:00)Pacific, Fiji
- (GMT+12:00)Pacific, Funafuti
- (GMT+12:00)Pacific, Kwajalein
- (GMT+12:00)Pacific, Majuro
- (GMT+12:00)Pacific, Nauru
- (GMT+12:00)Pacific, Tarawa
- (GMT+12:00)Pacific, Wake
- (GMT+12:00)Pacific, Wallis
- (GMT+12:45)Pacific, Chatham
- (GMT+13:00)Pacific, Apia
- (GMT+13:00)Pacific, Fakaofo
- (GMT+13:00)Pacific, Kanton
- (GMT+13:00)Pacific, Tongatapu
- (GMT+14:00)Pacific, Kiritimati
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Dan Reynolds and Angelo Mazzella, Spectrum Marketing
In a world of rising digital costs and scattered attention, direct mail is making a powerful comeback. This session explores how top furniture retailers are reintegrating direct mail to boost engagement, enhance measurability, and drive stronger ROI across channels. Learn why this tactile, high-response medium is a key component of today’s omnichannel strategies. Whether you’re refining an existing approach or exploring direct mail anew, you’ll gain fresh insights to build smarter campaigns and champion its value with confidence.
Hosted by the Home Furnishings Association Sponsored by Synchrony
location_on
High Point Market - Plaza Suites, Space 1-527 - HFA Retailer Resource Center
person
Kaprice Crawford, kcrawford@nahfa.org