Marketing 101 with Jonathan Sykes

Thursday, October 29, 12:30am - 1:30am (EDT)

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Join Jonathan Sykes, Whanganui & Partners’ brand lead, for this session covering the most important principles when it comes to marketing.

Jonathan, who has two decades of marketing management experience, will talk through the key stages of the marketing process including:

•The enduring importance of the 4 Ps
•Understanding your market
•Share of voice and share of market
•Differentiation versus being visible
•Creative cut-through
•The purchasing funnel

If you have a foundational understanding of marketing but need to take this to the next level, this free introductory session could be for you.

Please fill out the information below to register for the event.

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Add to Calendar 2020/10/29 17:30:00 2020/10/29 18:30:00 Pacific/Auckland Marketing 101 with Jonathan Sykes Join Jonathan Sykes, Whanganui & Partners’ brand lead, for this session covering the most important principles when it comes to marketing.

Jonathan, who has two decades of marketing management experience, will talk through the key stages of the marketing process including:

•The enduring importance of the 4 Ps
•Understanding your market
•Share of voice and share of market
•Differentiation versus being visible
•Creative cut-through
•The purchasing funnel

If you have a foundational understanding of marketing but need to take this to the next level, this free introductory session could be for you. Pioneer Room, Whanganui War Memorial Centre Simon Putan simon.putan@whanganuiandpartners.nz false 60

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Pioneer Room, Whanganui War Memorial Centre

Simon Putan, simon.putan@whanganuiandpartners.nz