Today's B2B buyers don't operate in a silo - they work on buyer teams creating short lists long before they engage with solution providers. Taking an account-based approach to nurturing will engage accounts in a buying cycle and convert them to your sales team long before your competitors have a chance to win the business.
In this session you will learn:
- Nurture the entire stakeholder team at accounts that matter the most
- Execute nurture campaigns across display ads, social media, email marketing, etc.
- Optimize your strategies with data insights
This session will take place on November 18th at 12:00 pm EST during our Marketing Automation Virtual Summit. We hope to see you there!
Add to your calendar:
Demand Metric, email@example.com
Start: 11/18/2015 12:00:00 PM
End: 11/18/2015 12:30:00 PM