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Richard Harris, Orbit Interactive
The world of streaming TV is expanding rapidly, with a host of new channels and buying options. But how do you know if it's the right fit for you? Whether you buy traditional TV or cable and how do you measure success in this new era of CTV advertising? Discover the inner workings of streaming TV, how it's measured, and effective ways to make the switch from traditional TV. Whether streaming TV makes sense for everyone is up for debate, but with this guide, you'll have the tools to make an informed decision.
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Las Vegas Market - B1050 - HFA Resource Center
Kaprice Crawford, kcrawford@nahfa.org