Using the Trusted Power of Direct Mail for OmniChannel Success

Monday, April 28, 10:30am - 11:30am (EDT)

Time shown in-04:00 America, New York

Dan Reynolds and Angelo Mazzella,Spectrum Marketing Company

Furniture retailers are embracing direct mail as a trusted, proven marketing strategy. As part of omnichannel efforts, many are shifting budgets back to direct mail, creating a seamless customer experience. By integrating digital technologies, businesses enhance campaigns, combining the reliability of direct mail with digital scalability for measurable results and stronger brand connections.

Hosted by the Home Furnishings Association
Sponsored by Synchrony

Add to Calendar 2025/04/28 10:30:00 2025/04/28 11:30:00 America/New_York Using the Trusted Power of Direct Mail for OmniChannel Success Dan Reynolds and Angelo Mazzella,Spectrum Marketing Company

Furniture retailers are embracing direct mail as a trusted, proven marketing strategy. As part of omnichannel efforts, many are shifting budgets back to direct mail, creating a seamless customer experience. By integrating digital technologies, businesses enhance campaigns, combining the reliability of direct mail with digital scalability for measurable results and stronger brand connections.

Hosted by the Home Furnishings Association
Sponsored by Synchrony High Point Market - Plaza Suites, Space 1-527 - HFA Retailer Resource Center false MM/DD/YYYY 60 OPAQUE aPLvdTUWZzSbYtnlHmQy232024

High Point Market - Plaza Suites, Space 1-527 - HFA Retailer Resource Center

Kaprice Crawford, kcrawford@nahfa.org

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