Monday, April 20, 5:00pm - 5:30pm (EDT)
Monday, April 20 · 2:00 - 2:30pm PDT
Location: Central Hall Lobby | NES4
The next phase of media transformation isn’t just about modernizing infrastructure—it’s about connecting operations, distribution, and the fan experience into a single, more responsive ecosystem.
In today’s crowded entertainment landscape, organizations aren’t just competing for revenue—they’re competing for attention. For teams like the Philadelphia Flyers, that means engaging fans wherever they are: at home, on the go, or in the arena—especially when the vast majority may never attend a live game.
In this session, Comcast Technology Solutions will share how it is extending its media capabilities across that full chain—from core broadcast, master control, and playout environments to direct-to-consumer experiences like the Flyers’ mobile app and web platform. Built to deliver more personalized, data-driven engagement, these experiences reflect a broader shift toward meeting fans in the moments that matter.
Ultimately, this session looks at how media organizations are rethinking the connection between what happens behind the scenes and what fans experience—and why that connection is becoming a competitive advantage.
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Monday, April 20, 5:00pm - 5:30pm (EDT)
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Diversified Marketing, globalmarketing@onediversified.com