From Guessing to Getting Signed: What actually works to land licensing deals in 2026 (with Cat Coquillette)

If you've been feeling stuck or second-guessing your next move in art licensing, you're in the right place!

Click the button below to add this event to your calendar and get the Zoom link 🙂

If you're tired of guessing what to make, who to pitch, or when to send it, this training is for you!

During this live session, I'll pull back the curtain on how art licensing actually works behind the scenes — what gets chosen, who really buys it, and how deals get signed. You'll find out which of the six artist types you are, get the fastest next move for your type, and meet artists who were exactly where you are before they landed real deals this year.

These are the same patterns I've seen over and over again after 12 years in the industry, with art on over a million licensed products and retail placement and partnerships with brands including Target, Anthropologie, Crayola, and Urban Outfitters.

You'll learn why creating more art is not the answer, what art directors are actually saying yes to, and how to move from guessing to getting signed.

Bonus: I'll be giving away three scholarships to my signature program, The Art of Collections — one Skillshare-endorsed scholarship, one for a Mini Collection Challenge winner, and one live-attendee draw.

At the end of the call, I'll share details about The Art of Collections and what's coming next, since enrollment opens Tuesday, August 11 and closes Tuesday, August 18.

I'd love to have you join me live. Go ahead and add it to your calendar so you don't miss it!

xo,
–Cat