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DESCRIPTION:Please use the following link to access the session up to 15 minutes prior to the event start time:\nhttps://event.on24.com/wcc/r/3726445/C15E532B83F796CF12AD1CFB55484B84\n\nOn average\, your prospects are active on three to four devices and 72% of your prospects want to connect with your brand on multiple channels. Not only that\, but companies also cited seeing a 37% increase in response when using a multichannel campaign compared to a single campaign. Do we have your attention about multichannel yet?\n\nIn this session\, Terminus Strategy Consultant Ali Smith will detail a crawl\, walk\, run approach to building out a multichannel ABM program. Join this session to learn:\n\n• How to identify the best channels of engagement based on your goals\; \n• Best practices for deploying programs across various channels to meet your prospects where they are\; and\n• Plays to help you plan for each path to value. \n\n
X-ALT-DESC;FMTTYPE=text/html:Please use the following link to access the session up to 15 minutes prior to the event start time:<br /><a href="https://event.on24.com/wcc/r/3726445/C15E532B83F796CF12AD1CFB55484B84">https://event.on24.com/wcc/r/3726445/C15E532B83F796CF12AD1CFB55484B84</a><br><br>On average, your prospects are active on three to four devices and 72% of your prospects want to connect with your brand on multiple channels. Not only that, but companies also cited seeing a 37% increase in response when using a multichannel campaign compared to a single campaign. Do we have your attention about multichannel yet?<br><br>In this session, Terminus Strategy Consultant Ali Smith will detail a crawl, walk, run approach to building out a multichannel ABM program. Join this session to learn:<br><br><ul><li>How to identify the best channels of engagement based on your goals; </li><li>Best practices for deploying programs across various channels to meet your prospects where they are; and</li><li>Plays to help you plan for each path to value. </li></ul><br><br>
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SUMMARY:The Crawl\, Walk\, Run Approach To A Multichannel ABM Program
DTSTART;TZID=America/New_York:20220427T130000
DTEND;TZID=America/New_York:20220427T140000
DTSTAMP:20260525T173716Z
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LOCATION:https://event.on24.com/wcc/r/3726445/C15E532B83F796CF12AD1CFB55484B84
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