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DESCRIPTION:Please use the following link to access the session up to 15 minutes prior to the event start time: https://event.on24.com/wcc/r/5080150/E0EAE7038775B201DA2F584F59F24567\n\nMost webinars about “planning” will hand you another template. Another funnel. Another marketing acronym.\n\nThis is not that webinar.\n\n Because the truth is: our best ideas don’t come from spreadsheets or quarterly decks. They happen in the margins. On dog walks\, in grocery aisles\, in half-asleep voice memos we jot down before they disappear.\n\nIn this session\, we’ll explore why marketing’s best-laid plans don’t live in frameworks\, but in the mushy in-betweens. We’ll borrow lessons from everyday design and from the overlooked moments of daily life that quietly spark our boldest ideas.\n\n \n\nYou’ll walk away with:\n\n• A new lens on why planning often feels uninspired—and how to change it\;\n• How to make space for ideas to actually show up\; and\n• A fresh perspective on why great plans feel intuitive\, obvious\, and even a little risky.\n\n \n\nThis isn’t a talk about filling cells in a doc. It’s a call to reclaim the joy\, the chaos\, and the spark that make marketing worth doing in the first place.\n\n
X-ALT-DESC;FMTTYPE=text/html:Please use the following link to access the session up to 15 minutes prior to the event start time: https://event.on24.com/wcc/r/5080150/E0EAE7038775B201DA2F584F59F24567
Most webinars about “planning” will hand you another template. Another funnel. Another marketing acronym.
This is not that webinar.
Because the truth is: our best ideas don’t come from spreadsheets or quarterly decks. They happen in the margins. On dog walks, in grocery aisles, in half-asleep voice memos we jot down before they disappear.
In this session, we’ll explore why marketing’s best-laid plans don’t live in frameworks, but in the mushy in-betweens. We’ll borrow lessons from everyday design and from the overlooked moments of daily life that quietly spark our boldest ideas.
You’ll walk away with:
- A new lens on why planning often feels uninspired—and how to change it;
- How to make space for ideas to actually show up; and
- A fresh perspective on why great plans feel intuitive, obvious, and even a little risky.
This isn’t a talk about filling cells in a doc. It’s a call to reclaim the joy, the chaos, and the spark that make marketing worth doing in the first place.
UID:1778065176addeventcom
SUMMARY:Strategy Happens in the Margins: The Quiet Return of Curiosity\, Chaos\, and the Joy of Not Knowing What Comes Next
DTSTART;TZID=America/New_York:20251027T120000
DTEND;TZID=America/New_York:20251027T130000
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LOCATION:https://event.on24.com/wcc/r/5080150/E0EAE7038775B201DA2F584F59F24567
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