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DESCRIPTION:Please use the link below to access the webcast up to 15 minutes before the start time: \n\nhttps://event.on24.com/wcc/r/2284261/E667C358C22F8037AD2CC800B70AA039\n\nGetting attention\, engagement and loyalty from customers will be more challenging in the new economic climate. As budgets shrink and sales offers multiply\, the best performing B2B marketers will create opportunity by fully aligning their campaigns to the changing needs of their buyers and customers. \n\nThis webinar will share ideas on how to quickly and efficiently develop buyer and customer insights to power more customer-centric campaigns. There’s never been a better time to focus on offering true value to your audience.\n\nTopics covered will include: \n\n• Buyer research\; \n\n• How to identify your ICP\;\n\n• Insights around mapping buyer/customer journeys\; and\n\n• How to achieve insights-driven campaign planning.
X-ALT-DESC;FMTTYPE=text/html:Please use the link below to access the webcast up to 15 minutes before the start time: <br />https://event.on24.com/wcc/r/2284261/E667C358C22F8037AD2CC800B70AA039<br><br>Getting attention, engagement and loyalty from customers will be more challenging in the new economic climate. As budgets shrink and sales offers multiply, the best performing B2B marketers will create opportunity by fully aligning their campaigns to the changing needs of their buyers and customers. <br><br>This webinar will share ideas on how to quickly and efficiently develop buyer and customer insights to power more customer-centric campaigns. There’s never been a better time to focus on offering true value to your audience.<br><br>Topics covered will include: <br><br>•Buyer research; <br />•How to identify your ICP;<br />•Insights around mapping buyer/customer journeys; and<br />•How to achieve insights-driven campaign planning.
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SUMMARY:Double Down On Customer-Centricity: Building Campaigns That Work
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