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DESCRIPTION:Please use the following link to access the session up to 15 minutes prior to the event start time: \n\nhttps://event.on24.com/wcc/r/3146578/629581C4D3224A33218BFEF6CF04E442\n\nDo you know what the buyer brain is doing when it makes a purchase decision? It probably isn’t what you think. But understanding how to blend neuroscience\, content and sales is the key to getting clear on who you’re talking to and how they make purchase decisions. \n\nIn this session\, Kenda MacDonald\, best-selling author of “Hack the Buyer Brain\,” will help your sales and marketing teams to:\n\n• Understand how the brain works when making a purchase decision\; \n\n• Know what content works (and when to use it) to create a better pipeline\; and\n\n• Create the perfect automation journey. \n\nIf you’re struggling with conversion rates and long sales cycles\, this session is for you.
X-ALT-DESC;FMTTYPE=text/html:Please use the following link to access the session up to 15 minutes prior to the event start time: <br />https://event.on24.com/wcc/r/3146578/629581C4D3224A33218BFEF6CF04E442<br><br>Do you know what the buyer brain is doing when it makes a purchase decision? It probably isn’t what you think. But understanding how to blend neuroscience, content and sales is the key to getting clear on who you’re talking to and how they make purchase decisions. <br><br>In this session, Kenda MacDonald, best-selling author of “Hack the Buyer Brain,” will help your sales and marketing teams to:<br><br>•Understand how the brain works when making a purchase decision; <br />•Know what content works (and when to use it) to create a better pipeline; and<br />•Create the perfect automation journey. <br><br>If you’re struggling with conversion rates and long sales cycles, this session is for you.
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SUMMARY:Using Purchase Formulas To Build The Perfect Inbound Pipeline
DTSTART;TZID=America/New_York:20210513T130000
DTEND;TZID=America/New_York:20210513T140000
DTSTAMP:20260502T233007Z
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LOCATION:https://event.on24.com/wcc/r/3146578/629581C4D3224A33218BFEF6CF04E442
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