(RSVP) An Empathetic Lens: Women in Healthcare Marketing on How Data Can Deepen Customer Relationships 🩺

Tuesday, June 21, 8:30am - 9:00am (EDT)

Time shown in-04:00 America, New York

RSVP HERE // WATCH ONLINE HERE

Healthcare marketing has traditionally been homogenous, but in a diverse society like the U.S., everyone benefits when brands collect more segmented data and analyze it with empathy and understanding. Delivering personalized marketing efforts to reach diverse populations can improve experiences and outcomes for consumers. In this panel discussion, healthcare marketing leaders will share how they combined data learnings with empathy to target a more inclusive audience.

Claire Gillis, CEO, VMLY&R HEALTH (Moderator)
Grace Vernon Global Culture Insight and Trends Lead, No7 Beauty Company
Lori Lamkin, Corporate VP, Dynamics 365 Sales, Marketing, Customer Insights & Commerce at Microsoft

Add to Calendar 2022/06/21 14:30:00 2022/06/21 15:00:00 Europe/Paris (RSVP) An Empathetic Lens: Women in Healthcare Marketing on How Data Can Deepen Customer Relationships 🩺 RSVP HERE // WATCH ONLINE HERE

Healthcare marketing has traditionally been homogenous, but in a diverse society like the U.S., everyone benefits when brands collect more segmented data and analyze it with empathy and understanding. Delivering personalized marketing efforts to reach diverse populations can improve experiences and outcomes for consumers. In this panel discussion, healthcare marketing leaders will share how they combined data learnings with empathy to target a more inclusive audience.

Claire Gillis, CEO, VMLY&R HEALTH (Moderator)
Grace Vernon Global Culture Insight and Trends Lead, No7 Beauty Company
Lori Lamkin, Corporate VP, Dynamics 365 Sales, Marketing, Customer Insights & Commerce at Microsoft

Female Quotient Lounge at Hôtel Martinez, 73 Bd de la Croisette false MM/DD/YYYY 30 OPAQUE aounGHqhczwuBerCkmsu166798

Female Quotient Lounge at Hôtel Martinez, 73 Bd de la Croisette

Link: