Wednesday, August 24, 1:00pm - 1:50pm (EDT)
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Are you maximizing the holiday sales season to its greatest effect for your business? Are you up-to-date on the latest trends for the "when" and "how" to win more sales this holiday season than years past? This session offers insights and suggestions.
Although traditionally referred to as OND (October, November, December), data demonstrates that the peak months for winery holiday season sales are actually S-O-N, September, October, and November — and less so D, or December. Consumer shopping habits have changed, and supply chain reliability has been rattled.
In this session, we uncover top tips you need to get ready to make DTC holiday magic, perhaps earlier this year than you're used to. Tips range from securing purchases from customers you already have, to optimizing your online store, to gifting wine club memberships.
Wine Sales Symposium, email@example.com