CLIENT SERVICES MASTERMIND: How We Align Our Agency’s Moral Compass with Clients

Thursday, May 2, 6:00am - 7:00am (EDT)

Time shown in-04:00 America, New York

Tom Tapper's agency profiles clients a bit differently. Introducing... The Moral Compass, a democratic, anonymous voting system, allowing every team member to have a say in evaluating client projects and briefs.

"In principle, the idea was that every single brief should be democratically and anonymously voted on by the entire team based on the extent to which it aligns with our purpose,” explains Tom.

It sounds radical, but it’s something that has greatly benefited the agency, and has made everyone feel they have a say in the decisions.

"It's not a perfect system, but it allows everyone to kind of voice their opinion, and it gives us something objective," says Tom.

If you’re intrigued by the way Tom’s agency profiles client projects and briefs, and perhaps even want to adopt it (or something like it) in your agency, then come and join us for this client services session.

https://agencyhackers.zoom.us/meeting/register/tZUtdOGqrDgqGdJ7SGE4SU17A97OWALuyNPq
81038223036

Add to Calendar 2024/05/02 11:00:00 2024/05/02 12:00:00 Europe/London CLIENT SERVICES MASTERMIND: How We Align Our Agency’s Moral Compass with Clients Tom Tapper's agency profiles clients a bit differently. Introducing... The Moral Compass, a democratic, anonymous voting system, allowing every team member to have a say in evaluating client projects and briefs.

"In principle, the idea was that every single brief should be democratically and anonymously voted on by the entire team based on the extent to which it aligns with our purpose,” explains Tom.

It sounds radical, but it’s something that has greatly benefited the agency, and has made everyone feel they have a say in the decisions.

"It's not a perfect system, but it allows everyone to kind of voice their opinion, and it gives us something objective," says Tom.

If you’re intrigued by the way Tom’s agency profiles client projects and briefs, and perhaps even want to adopt it (or something like it) in your agency, then come and join us for this client services session.

https://agencyhackers.zoom.us/meeting/register/tZUtdOGqrDgqGdJ7SGE4SU17A97OWALuyNPq
81038223036 false MM/DD/YYYY OPAQUE aXRKQcvxTzFemuqrpmMz57780

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