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DESCRIPTION:Personalization is no longer a marketing buzzword\; it's a strategic imperative driven by AI and the explosion of customer data. In CXOTalk episode 857\, David Edelman\, Harvard Business School professor and Boston Consulting Group leader\, reveals the impact of artificial intelligence on customer engagement\, enabling companies to create hyper-personalized experiences at scale.\n\nJoin this exciting conversation to explore the latest trends and best practices in AI-driven personalization. Discover how to move beyond basic personalization tactics and leverage AI to understand individual customer needs\, preferences\, and contexts.\n\n
X-ALT-DESC;FMTTYPE=text/html:Personalization is no longer a marketing buzzword; it's a strategic imperative driven by AI and the explosion of customer data. In CXOTalk episode 857, David Edelman, Harvard Business School professor and Boston Consulting Group leader, reveals the impact of artificial intelligence on customer engagement, enabling companies to create hyper-personalized experiences at scale.<br><br>Join this exciting conversation to explore the latest trends and best practices in AI-driven personalization. Discover how to move beyond basic personalization tactics and leverage AI to understand individual customer needs, preferences, and contexts.<br><br>
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SUMMARY:The AI Personalization Playbook: What's New and What Works
DTSTART;TZID=America/New_York:20241101T130000
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LOCATION:https://www.cxotalk.com/episode/the-ai-personalization-playbook-whats-new-and-what-works
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