Monthly Calendar

Session 4 — Close Like a Client WhispererDiscovery Calls That Convert — No Pressure, Just YESMost discovery calls fail before they even begin, not because the prospect isn’t interested, but because we overload, overtalk, and overteach. Today, we’re flipping the script. You’ll learn how to turn every discovery call into a decision-making conversation, one that ends with confidence, clarity, and a YES.By the end of this session, you will:Turn discovery calls into decision-making sessions, not information dumps.Eliminate overeducation and client homework that kills urgency.Use emotion, value, and clarity to guide prospects toward YES.Learn the 5E FrameworkRemember, you’re not selling services — you’re guiding people into the future they already want. When you show up with empathy, clarity, and confidence, clients don’t need time to ‘think about it.’ They need YOU to show them the way.

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

The People Piece: How to Evaluate Your Firm’s Capacity and Know When It’s Time to Hire or ExpandYou didn’t build your law firm to be the most overworked admin on payroll—working 80-hour weeks, drowning in “urgent” tasks, and waking up at 2 a.m. worrying about clients, cash flow, and capacity.But if every decision still rolls back to you… if your calendar is crammed with other people’s emergencies… if you’re questioning whether hiring will fix the problem or just add fuel to the fire—this session is for you.In this live training, you’ll discover:✅ The exact signs it’s time to hire or expand—without relying on guesswork or your CPA’s opinion✅ How The SmartHire Solution® evaluates workload vs. profitability so you stop shooting in the dark✅ The Time Effectiveness Exercise that reveals hidden drains, bottlenecks, and untapped growth potential✅ Why retention is revenue—and how to keep your best people engaged, loyal, and driving results

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257

In addition to our Thursday Open Coaching & Growing Hour, we’re adding a dedicated weekly session focused exclusively on marketing and community outreach 💰 Here’s what you can expect each week in your dedicated Marketing Power Hour:  ✅  How to think, act, and lead like your firm’s Chief Marketing Officer (CMO) — even if that’s not your official title✅ Best Practice "Boots on the Ground" Outreach strategies and campaigns..that WIN!✅  Event Planning: The What, When, and How of Pre-, During-, and Post-Event Management✅  Building a Referral Management System (RMS) that WORKS!✅ Paid advertising, podcasting, referral marketing, and everything in between✅ Get feedback on copywriting, campaigns, messaging, and positioning✅ Build confidence in your outreach efforts while connecting with other LFABC + Academy members✅ Learn from special guest Legal Marketing Experts who will join us from time to time to share insider strategies and proven tactics. Consider this your Law Firm Marketing Lab — a space where ideas are tested, refined, and put into action until they deliver results… and then we show you how to scale them again and again!  Together, we’ll turn “how do I get out there?” into clear, confident and consistent next steps.💰

Every Thursday from 2-3PM ET | Bring your questions, breakdowns, and breakthroughs to get LIVE coaching in Real Time!Link to join: https://us02web.zoom.us/j/8460494257